IDEAL Networks re-brands as TREND Networks

IDEAL Networks re-brands as TREND Networks

Posted by Jane Munro on


IDEAL Networks is changing it's name to TREND Networks to better reflect their vision, mission, goals and innovative outlook. The rebrand includes a new tagline ‘Depend on Us’, highlighting their continued commitment to delivering dependable results, equipment, and support.

You’ll see the word ‘TREND’ replace ‘IDEAL’ in their logo, but their highly dependable industry-leading products such as cable certifiers, network testers, PoE testers and cable verifiers remain unchanged and available from Comtec.

Why the name TREND Networks?

Throughout its history, IDEAL Networks acquired and absorbed a number of test and measurement businesses, including Trend Communications.

Founded in 1965, this market-leading company was renowned for its test equipment, largely in the telecommunications industry. Trend Communication’s reputation for innovating and bringing industry firsts to its sector resonated with them. They share the same aspirations to deliver industry-first innovative and pioneering products.

The name change also consolidates their identity following the acquisition from IDEAL INDUSTRIES, Inc. more than two years ago by CBPE Capital alongside the incumbent management team.

Will anything else change?

The new tagline ‘Depend on Us’, is their cast-iron commitment to ensure that, even in the most challenging circumstances, they will support their products, troubleshoot problems fast and be there for you when you need them most. The ‘Depend on Us’ philosophy means that with TREND Networks you can rely on dependable results, dependable equipment and dependable support.

They will have the same products, with the same product names, and you’ll be dealing with the same people and same distribution partners across all their locations globally (which will also remain unchanged).

You can expect to receive the same level of repairs, maintenance, customer service, training and product support that you’re accustomed to.

As TREND Networks, they will continue to offer the wide range of robust test equipment and solutions that give you the dependable results and exceptional accuracy you rely on, alongside excellent support from the team to help resolve any problems quickly.

Are there new TREND Networks products?

To help make every job easier for integrators, technicians, and installers, they are always working on the development of new reliable products, as well as updates to their existing product range. Such as their recently launched SignalTEK 10G Ethernet tester, and unique LanTEK IV cable certifier. This will carry on after the name change, and into the future.

One of their first focuses is on developing their cloud-based test management system, the IDEAL AnyWARE Cloud (which will become the TREND AnyWARE Cloud), so that it has even greater functionality and can support a wider range of our test equipment. Watch this space!

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